Instagram is a popular social media app with which users can quickly take and upload pictures and edit them by adding unique range of filters and its signature tilt-shift feature to add 3D effect to set their pictures stand out. It has enjoyed great popularity faster than other mobile apps and it is more likely to be the reason that person stands next to you is taking a snap of pastry for no reason. Instagram is really very addictive and whole population of the country using Android and iPhone are hooked. It is important for your business to follow the target audience. If you are responsible for social media and branding as the owner of the company, you have to consider these reasons why Instagram can take your business to the next level.
No Duplicate Accounts Required
Unlike Google+ and Facebook where you have to set up a long personal profile before setting up brand page, you are all set to jump right as a brand without any problem and it is quite easy to set the process up.
Instagram is instant
You don’t have to wait around until you get back to your office or home to get the most for brand building on Instagram. With your Android or iPhone, you can snap picture, upload, edit and add comment (don’t forget to hashtag keywords), and share them from your business profile within no time.
Create Location Page
The new Local Pages and Google+ and Google Places have proven the value of having exact location which is attached to the online presence of your brand. The connection of Instagram with Foursquare location database lets you to Geotag location from where the photo was taken with which it can be added to location page. If users are going to browse photos according to the location and see your product which is appealing to them in their area, you may get a new customer. In case location is unlisted, you may include your business to Foursquare/Instagram database.
Get Followers with Ease
Since you are not allowed to post links on Instagram, the public will not feel like they are getting loaded with Spam when it comes to follow your account. If you post amazing images frequently which have product service on this platform, customers are likely to follow you than on other social media network. It will be whole lot easier to make brand presence with huge fan base. Since Instagram links to your Twitter and Facebook accounts, it is helpful for the social networks to grow.
These are the rules in social media marketing which are interacting with and following your buyers first. They literally follow you back on Instagram.
Everyone has a Photographer in himself
When using social media to grow your following, several business owners don’t have the way with words and knowing how to improve their creative presence for content marketing. Everyone loves to take pictures and every one of us feels that we have a passion in photography.